PLAYBOY | BIG GAME WEEKEND PARTY
Playboy Partners with Talent Resources Sports
To Present a Historic Event Featuring
DJ Snoopadelic Snoop Dogg in Minneapolis on February 3
NEW YORK/MINNEAPOLIS – JANUARY 17, 2018: Talent Resources Sports, a full-service sports marketing and experiential events agency, joins forces with Playboy to present the annual Big Game Weekend Party. For one-night only, an exclusive Playboy event returns to football’s biggest weekend and will make its way to Minneapolis’ downtown district on Saturday, February 3, 2018 with a special set by DJ Snoopadelic aka Snoop Dogg who will be hosting the event.
Playboy’s global brand power combined with Talent Resources Sports’ experiential expertise will transform a premier venue in the heart of the city. The venue will be beautifully designed with state of the art audio and visual technology, making it the ultimate party destination for Playboy's Big Game Weekend Party.
“Nobody throws a party like Playboy on what is going to be one of the biggest party weekends of the year,” said David Spencer, Founder and Co-CEO of Talent Resources Sports. “This event is a kick off to a slate of additional events we’re looking to announce with Playboy this year.”
Athletes, celebrities and exclusive VIPs will immerse themselves into the World of Playboy, complete with Playmates as the evening’s hosts and Bunny servers donning their iconic suits and accessories. Snoop Dogg will be headlining the event with additional musical acts and surprise guests to be announced. High-profile attendees at Big Game Weekend Playboy Parties in years past have included Flo Rida, 50 Cent, Alesso, Drake, Nelly, Bradley Cooper, Kanye West, Gabrielle Union, Aaron Rodgers, Jon Hamm, Aaron Paul, Tony Romo, Chris Evans, Emmanuelle Chriqui, Shaquille O’Neal, David Arquette, Evander Holyfield, Chad Jones, and Marshall Faulk.
Exclusive access, VIP tables and hospitality packages are available through Fan Hospitality.
“Fan Hospitality is thrilled to be partnering with Playboy and Talent Resources Sports to offer consumers custom packages to one of the biggest events taking place in Minneapolis. We're confident that our VIP guests will have an incredible experience the night before the Big Game," says Connor Clark, Public Relations Manager of Fan Hospitality.
About Talent Resources Sports:
Talent Resources Sports (TRS), a business entity within Talent Resources, facilitates a wide variety of athlete engagements including product placement, personal appearances, and long-term brand endorsements. TRS works with corporate clients to integrate athlete-driven campaigns into an overall marketing strategy. TRS partners with properties and lifestyle brands to create fully integrated programs that bring brands, athletes, celebrities, and audiences together. TRS centers these events around meaningful conversations, like the big game weekend, to maximize exposure and participation. To learn more about Talent Resources Sports, please visit www.talentresourcessports.com.
About Playboy Enterprises, Inc.:
Playboy is one of the most recognized and popular consumer brands in the world. Playboy Enterprises, Inc. is a media and lifestyle company that markets the brand through a wide range of media properties and licensing initiatives. The company publishes Playboy magazine in the United States and licenses foreign editions of Playboy around the world; operates Playboy.com, a leading lifestyle, and entertainment site; and creates content for distribution via television networks, websites, mobile platforms, and radio. Through licensing agreements, the Playboy brand appears on a wide range of consumer products in more than 180 countries, as well as retail stores and entertainment venues. For more information about Playboy Enterprises, please visit www.PlayboyEnterprises.com.
About Fan Hospitality:
Fan Hospitality is a leading provider of hospitality packages, fan travel, game tickets and access to the most sought-after parties. The Company's senior management has over ten years of industry experience and, as a result, has forged relationships with the most prominent hotels, venues, and entertainment properties. Learn more at www.fanhospitality.com.