BASEL HOUSE MURAL FESTIVAL | WILL HOST THE LARGEST ORGANIZED GATHERING OF STREET ARTISTS FROM AROUND THE WORLD

WHEN: Block Party & Mural Festival Open to Public: 

Friday, December 8, 12 p.m. – 3 a.m. 

Saturday, December 9, 12 p.m. – 3 a.m. 

Sunday, December 10, 12 p.m. – 9 p.m.

EFFEN® Vodka to Present UNFRAMED, a Three-night Exposition of Mixed Media and 

Musical Expression Culminating with Rolling Stone Live Miami on Saturday night 

MIAMI, FL (December 4, 2017) – Basel House Mural Festival is a three-day, first-of-its-kind mural festival based around the legendary walls of the iconic RC Cola Plant in Miami’s Wynwood Art District during Miami Art Week 2017. Throughout the festival, invited local and international artists will transform an often-overlooked section of the neighborhood into an open-air art museum. 

Over the course of four days, there will be more than 50 mural projects and over 80 top street artists from across the globe painting large murals across six city blocks in the Wynwood Art District, including a digital arts and VR playground that will bring art to life. 

The free block party will offer live painting, unique art installations, live music, late-night DJs, artists, a vendor market, outrageous desserts, food trucks and cold beers in the Heineken Yard. 

 

At the center of Basel House, EFFEN® Vodka will present UNFRAMED, a three-night exposition of mixed media immersion and musical expression culminating with Rolling Stone Live Miami, the brand’s signature event series tied to the biggest celebrations of music and beyond, on Saturday night. The event, will celebrate Rolling Stone’s 50th anniversary with a musical lineup including back to back DJ sets by The Brothers Macklovitch (A-Trak & Chromeo’s Dave-1), OVO Sound’s Majid Jordan, TrqpiTeca, Bread Doe and Ezikel. To attend EFFEN Unframed, go to this link: https://baselhouse.splashthat.com/ 

 

The massive new murals will encompass the largest, organized gathering of street artists Wynwood has ever seen. Starting on December 1, people can catch a glimpse of these artists in action. 

 

Some highlights include: 

• Fanakapan (UK), Nuno (Portugal/Netherlands) - Presented by Urban Nation: Museum of Urban Contemporary Art in Berlin. 

• RISK (Los Angeles) will paint with SEEN (NYC). Sponsored by Monster Energy, they are the Godfathers of the modern graffiti arts movement with roots that date back to the early days of hip-hop and the train yards of New York City. 

• Sonny (British-born artist, living in South Africa) known for creatively driving change worldwide, Sonny will bring polar bears to Miami. 

• EFFEN Vodka’s UNFRAMED will partner with leading visual artists Chicago’s 

Canvas Collective, who through their innovation in projection, digital works, lighting 

and sculptural installations and original art, will use immersive and interactive artworks to create the heartbeat of Art Basel’s largest exhibit. EFFEN Vodka’s Unframed will feature creations by visual artists Lefty Out There, Drmbt, Hoxxoh, Lola Blue, Nate Dee, among others, to bring the industrial grounds to life. Through their interaction with the artworks, the audience will explore how we are all different by design while enjoying EFFEN cocktails against the soundtrack of multiple musical talents. Guests must be 21+ and must RSVP to attend. 

• STREET SKOOL Panel Discussions - Workshops & Networking Sessions. Learn more about the street art world, gain new skills and network with industry peers at various events throughout the week. 

• #HappyKanye - Inflatable Sculpture by Artist Collective: "Hungry Castle". This is "a giant rainbow inflatable sculpture of Kanye", based on internet memes, that will make its first debut in the USA, after a successful tour this summer at European Festivals such as Bestival. At this interactive exhibit, you can make him happy, fondle his ego, play with his sound toy and bounce inside his brain 

• Editor’s Note: ⅓ of the featured mural artists are female. This is unheard of for a mural festival! 

Those attending Basel House Mural Festival can start or end their exploration of Basel’s largest exhibit of more than 50 new murals in Wynwood at EFFEN Vodka’s UNFRAMED at BASEL HOUSE Mural Festival. The heart of Basel House will be powered by the beats of DJs from across multiple genres, including Hits 97.3’s DJ Laz, DJ Statik Selektah, and hip-hop legend and dance music favorite Lee Foss. 

• Friday, December 8, (6 p.m. to 2 a.m.): UNFRAMED presents Sub Chroma. This mixed media and lighting exhibit with musical lineup will be headlined by Hot Creations’ Lee Foss supported by Drama Duo, TrqpiTeca, Miami’s DJ Laz and Statik Selectah, who will release his latest project at Basel House. 

• Saturday, December 9, (6 p.m. to 2 a.m.): UNFRAMED presents Rolling Stone Live Miami. Celebrating Rolling Stone’s 50th anniversary with A-Trak with Chromeo’s Dave-1 as The Brothers Macklovitch, OVO Sound’s Majid Jordan (90 Minute DJ Set), Trqpiteca, Bread Doe and Ezikel. 

• Sunday, December 10, (5 p.m. to 10 p.m.): UNFRAMED presents the CHILLIN’ BASEL CLOSING PARTY. This Caribbean block party will be hosted by Wright Image x The KGN with Silent Addy and it will feature special guests in the Reggae, Dancehall, Soca genre. 

 

WHEN:

 

Block Party & Mural Festival Open to Public: 

Friday, December 8, 12 p.m. – 3 a.m. 

Saturday, December 9, 12 p.m. – 3 a.m. 

Sunday, December 10, 12 p.m. – 9 p.m. 

 

EFFEN Vodka’s UNFRAMED: 

Friday, December 8, 6 p.m. – 2 a.m. 

Saturday, December 9, 6 p.m. – 2 a.m. 

Sunday, December 10, 5 p.m. – 10 p.m. 

Must RSVP to attend. Must be 21+. Must bring good vibes. Must drink responsibly. 

 

WHERE: RC Cola Plant & surrounding neighborhood 

NW 23rd St & NW 24th Street between NW 5th Ave & NW 6th Ave 

CREATIVE PARTNERS: 

The curation of Basel House Mural Festival has been collaborative in nature; something rare in the art world, drawing on a cohort of global experts in the Urban Arts Scene. Major contributors include: Festival Creative Director, Stephanie Kassoy, SWARM Events & Nekto Collective Festival Art Director; Pedro Amos, artist & co-owner of Miami’s Best Graffiti Guides; 

Urban Nation Museum for Contemporary Art; WYN 317 Gallery; Iryna Kanishcheva, Urban Art Consultant and Photographer; and The Bushwick Collective. Daily Mural Tours will be run by Miami’s Best Graffiti Guide. Street Art Media Partners include: Artsynonym, Graffiti Street, StreetArtNYC, StreetArtToday, Street Art United States, Urbanite Webzine, to name a few. 

 

ABOUT ROLLING STONE: 

Rolling Stone, the number one brand in music publishing, has been the leading voice of music and popular culture for 50 years. The multi-media brand features the latest in music reviews, in-depth interviews, hard-hitting political commentary and award-winning journalism across many platforms including magazine, digital, mobile, social and event marketing. Rolling Stone provides “all the news that fits” to a global audience of approximately 60 million fans of the brand every month. Headquartered in New York, Rolling Stone is owned by privately-held Wenner Media and BandLab Technologies. For more information, please visit www.rollingstone.com 

 

ABOUT SWARM: 

SWARM has become a cornerstone of Miami’s most popular events. Known for its annual signature events, it was originally headquartered in Miami’s quaint neighborhood of Coconut Grove. SWARM made the move to Wynwood as the area was growing and becoming well-known for its street art and nightlife. Perched on the corners of NW 23rd Street and 5th Avenue, the SWARM building has blended into the graffiti landscape that makes up most of Wynwood’s walls. Along with the physical move, SWARM also created several events to help promote Wynwood as a hip and culturally diverse area of Miami. Wynwood Life in April is not your ordinary art festival; it’s an amalgamation of all things the neighborhood is known for: art, music, food and fashion. In addition to art industry events during Art Basel and the monthly Wynwood Art Walk, SWARM has also moved a few key culinary events into the neighborhood, including Sprung!, the largest spring beer festival in South Florida and Grillin’ and Chillin’, a celebration of all things barbeque. Other high-profile SWARM events include Grovetoberfest, Florida’s largest craft beer festival with over 500 different beers, Sam Adams Octoberfest, Cinco de Mayo Brickell and HalloWYN, to name a few. For more info, visit http://swarminc.com/homepage/about/. For up-to-the-minute news, “Like” their Facebook page at https://www.facebook.com/SWARMeventagency. SWARM can be reached at (305) 461-2700, or via email at info@SwarmInc.com. 

 

ABOUT EFFEN VODKA: 

EFFEN® Vodka is a Super Premium Vodka whose name means smooth, even and balanced in Dutch. Made from 100% premium wheat and using a continuous distillation process, EFFEN Vodka is a silky, smooth liquid that creates a clean, crisp taste on the palate. EFFEN® Vodka, 100% neutral spirits distilled from wheat grain, 40% alc./vol. © 

2017 EFFEN Import Company, Chicago, IL. DRINK RESPONSIBLY

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